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We say no

You are in good hands! When it comes to the ingredients of our products, we do not compromise. The raw materials must be of the best quality and come from the pure natural environment. There are so many wonderful alternatives that are natural and with proven effects.

We care about

Pure nature

The raw materials of our products come from the bog – an ancient and untouched place. From a place where nature is pure and untouched. The packaging of every product creates a footprint. In production, we use up all production residues. We have minimised our packaging but we are actively looking for better solutions to further reduce our ecological footprint. In the future, we want to abandon plastic completely and switch to a better, kinder alternative. In the meantime we kindly ask all our lovely customers to sort their waste and to take used Aesti packaging to the appropriate bins. Thank you!

Pure raw materials with the best quality

We are convinced that beauty does not mean chemistry. Nowadays there are so many excellent alternatives that can be used in the beauty industry. Before we introduce any new raw materials, we research and test them thoroughly. We also care about the origin of the raw materials, as well as who has handled them and how.  We always want to offer the best quality to our customers, which is why we have completely ruled out raw materials of questionable value, composition and origin. Beauty should be safe and enjoyable for everyone.

Happy animals

We have grown up among animals and admired them in the wild. We love animals! We advocate for the humane treatment of animals. In Aesti, we do everything we can to make animals happy and able to live a full life. Our products do not contain elements of animal origin and they are not tested on animals.



Sulphates. (SLS)

SLS irritates the skin and is harmful even at 0.5%. Many shampoos on the market contain 40% SLS. This can often be the cause of hair loss and skin problems. We say NO to SLS!



When aluminum is absorbed into the body, the bloodstream carries it to the kidneys, where it is quickly broken down. Animal studies investigating the effects of exposure to high doses of aluminum found that it causes skeletal deviations and nervous system problems. Consequently, aluminium is associated with memory disorders such as Alzheimer's disease. Aluminium and other heavy metals prevent the absorption of iron and can cause cancer. We say NO to aluminium!

Mineral Oil or Petroleum Oil/ Petroleum/ Petrolatum/ Paraffinium

Mineral Oil or Petroleum Oil/ Petroleum/

It is petroleum. Mineral Oil does not contain anything beneficial, it does not contain minerals, vitamins or amino acids. Mineral Oil creates a film-like layer on the skin that prevents good ingredients from being absorbed into the skin. In addition, it contributes to the formation of wrinkles. We say NO!

Silicone or dimethicone and PEG

Silicone or dimethicone and PEG

If we add silicone to our hair or skin, it smooths the surface of the skin and hair, and fills all the uneven parts. However, it also creates a layer on the skin that does not allow oxygen or other important substances to pass through. Silicone is often added to hair care products to make the hair smoother and easier to comb. Silicone accumulates on the scalp and hair follicles, preventing oxygen from reaching the hair roots. We say NO!



May also be called Etylen, Metylene, Propylene, Putylene parabens. Parabens are added to products to better preserve them. When parabens enter the body, the body considers them to be female sex hormones. Parabens are widely associated with ovarian cancer, prostate cancer, breast cancer and many other forms of cancer.

Formaldehyde-releasing preservatives

Formaldehyde-releasing preservatives

Formaldehyde can be found in many hair products. Formaldehyde is a known carcinogen, however it is still allowed to be used in beauty products. Not only has formaldehyde been linked to cancer, it can cause poisoning and asthma when inhaled. We say NO to formaldehyde-releasing preservatives!
Projekti lühikirjeldus: Aesti Skincare OÜ tegeleb Eesti terviseturbast looduskosmeetika arendamise ja tootmisega. Starditoetuse abil teostatakse turundustegevusi. Projekti eesmärk on üle-eestiline brändi ja toodete tuntuse kasv läbi turunduskommunikatsiooni ehk tarbijates tähelepanu ja huvi äratamine ning ostusoovi tekitamine läbi erinevate turundustegevuste. Projekti tulemusena on viidud ellu turundusplaan ja loodud 2 uut töökohta. Projekti kaasrahastab Euroopa Regionaalarengu Fond. Toetuse summa on 14959,84 eurot.

Projekti lühikirjeldus: Arendusprojekti üldine eesmärk on suurendada ettevõtte konkurentsivõimet läbi eelduste loomise uuenduslike ja kõrgema lisandväärtusega toodete väljatöötamiseks ja turustamiseks nii sise- kui välisturgudel. Arendusprojekti konkreetseks eesmärgiks on innovaatilistele tehnoloogilistele lahendustele tuginedes töötada välja spetsiifiline kosmeetikatööstuse tooraine töötlemise tehnoloogia. Projekti tulemusena on valminud on spetsiifiliselt kosmeetikatööstuses kasutatava seadme eel- ja põhiprojekt, lisandunud uued tootegrupid, kasvanud ettevõtte konkurentsivõime ja ekspordipotentsiaal.
Projekti kaasrahastab Euroopa Regionaalarengu Fond.
Toetuse summa on 13990,2 eurot.