Why peat?
Peat is an ancient treasure in Estonian bogs, and is a part of the clean and untouched natural environment. A bog is a place where the air is always fresh, the flora is lush, and the water is an oasis of purity. Peat with a high content of humic substances can only be found in a few places in the bog, and it is considered the best natural medicine for human skin in the world.
Peat encompasses the power of the plants that have grown in the bog over the course of millennia and contains an abundance of natural minerals and bioactive substances that are beneficial for human skin. What makes peat so special is the interplay between its bioactive ingredients and natural minerals – a result that is impossible to replicate with any modern technology.
The effect of peat on your skin
Deeply cleanses and restores a feeling of freshness
Peat contains humic acids and minerals that bind and remove impurities accumulated in the deeper layers of the skin, helping to eliminate them naturally from the body. The result is clean, fresh, and balanced skin.
Helps the skin maintain a youthful glow and elasticity
Fulvic acid supports the skin’s metabolism and cell renewal, helping it stay fresh and vibrant. At the same time, it promotes the absorption of minerals and nutrients, helping to smooth uneven tone and naturally even out the complexion.
Revitalizes and supports the skin’s natural recovery
Humatomelanic acid, formed during the maturation of peat, helps improve skin texture, accelerate cell renewal, and support the healing of micro-injuries. Peat is also rich in vitamins, natural antiseptics, and compounds that help reduce inflammation and balance the skin’s metabolism.
“Its effects are especially powerful on psoriatic, acne-prone, and aging skin, as well as skin showing the first signs of aging.”
The effect of peat on your hair
Naturally cleanses your hair
Peat has a natural deep-cleansing effect that helps remove impurities and excess sebum from the scalp. At the same time, it supports the scalp’s microflora and helps balance its functions, providing relief for dry, oily, and sensitive scalps alike.
Stimulates hair growth
The bioactive compounds found in peat — such as humic and fulvic acids — nourish the hair roots by improving scalp circulation and cellular metabolism. This creates a healthy foundation for new hair growth, helping it become stronger and more resilient. Its purifying action reaches all the way to the hair follicle, removing buildup and supporting the scalp’s natural balance.
Nourishes your hair
Peat is rich in natural minerals that help strengthen the hair structure and support its elasticity and shine. These nutrients penetrate deep into the hair, improving its resistance to external stressors and helping maintain its health and vitality over time.
Peat helps balance various scalp conditions. For oily scalps, it helps regulate sebum production. For dry and flaky scalps, peat gently removes flakiness while promoting skin renewal and restoring moisture balance. Thanks to its nourishing and stimulating properties, peat-based products are also highly effective in caring for thinning and lacklustre hair.
The effect of peat on your body
Relaxes
Humic acid and natural minerals bind harmful residues from the deeper layers of the skin and help remove them from the body.
Calms
Fulvic acid helps the skin absorb minerals and nutrients more effectively, supporting skin metabolism and cell renewal. At the same time, it helps even out the complexion and leaves the skin looking more radiant.
Science
All Aesti products are developed in collaboration with scientists and industry experts. Read more about what scientific research reveals about the benefits of peat.
